The 5th Mobile Marketing Summit Conference In New York is now open

linda August 7, 2014 0
The 5th Mobile Marketing Summit Conference In New York is now open

The Mobile Marketing Summit is designed to offer senior marketing, retail, publishing and agency delegates clarity on how to proceed with the right mobile strategy that drives traffic not just to online or mobile commerce destinations but also to stores where the bulk of retail transactions still occur.

A deep-dive, the summit is also geared to helping marketers with mobile marketing decisions that continue to build on the customer relationships established in other channels.

This year, registration is open for the fifth annual Mobile Marketing Summit: Holiday Focus 2014 New York conference Wednesday, Sept. 10 featuring speakers from Amazon’s Zappos, Beyond the Rack, GameStop, New York Times, Bloomberg, DigitasLBi and LivingSocial. This day-long New York event is a must-attend for brands, retailers, ad agencies and publishers looking to map out an effective mobile marketing and commerce strategy tying in with other channels, especially around the key holiday season.

At this exclusive summit organized by this publication, attendees will get to listen and meet with key executives moving the needle for mobile advertising, marketing, media and commerce. The conference, whose agenda is below, will be limited to only 200 delegates.

The event is priced at $695 for the day, which includes breakfast, lunch and cocktails. Refunds will not be offered 72 hours before the event or for no-shows on the day of the summit.

Agenda of the 5th Mobile Marketing Summit Conference

Wednesday, Sept. 9, 2014

A Napean Presentation

Venue
Time & Life Building

8th Floor Auditorium
1271 Avenue of the Americas
New York, NY 10001

7:30 a.m. – 8:45 a.m.
8th Floor Gallery

Breakfast and Registration

8:45 a.m. – 9 a.m.
Welcome Address
Speaker:

Mickey Alam Khan, editor in chief, Mobile Marketer and Mobile Commerce Daily

9 a.m. – 9:45 a.m.
Opening Keynote
Beyond the Rack: Mobile at the Center of All Commerce and Marketing

Speaker:

Richard Cohene, director of marketing, Beyond the Rack

9:45 a.m. – 10 a.m.
Break

10 a.m. – 10:45 a.m.
LivingSocial: How to Provide Local Commerce with a Mobile Presence

Speaker:

Greg Mazanec, head of digital marketing, LivingSocial

10:45 a.m. – 11 a.m.
Break

11 a.m. – 11:45 a.m.
The New York Times: Mobile as a Key Growth Driver for the Nation’s Leading Publisher

Speaker:

Scott Stanchak, senior manager of mobile marketing, The New York Times

11:45 a.m. – Noon
Break

Noon – 12:45 p.m.
Pandora: Capitalizing on Holiday Music for Mobile Sales

Speaker:

Steven Kritzman, senior vice president of sales, Pandora

12:45 p.m. – 2 p.m.
Sponsored Lunch Break

2 p.m. – 2:45 p.m.
Bloomberg LP: Sharing the Process Behind the Video Everywhere Approach

Gregg Fenton, group head of consumer mobile and connected devices, Bloomberg

2:45 p.m. – 3 p.m.
Break

3 p.m. – 3:45 p.m.
GameStop: Leveraging Loyalty Insights to Drive a Mobile Channel Strategy

Speaker:

Jason Allen, vice president for multichannel strategy, GameStop

3:45 p.m. – 4 p.m.
Break

4 p.m. – 4:45 p.m.
Digitas LBi: Emergence of Phygital Marketing and Why Retailers Should Care

Speaker:

Brett Leary, vice president and group director of mobile, Digitas LBi

4:45 p.m. – 5 p.m.
Break

5 p.m. – 5:45 p.m.
Closing Keynote
Amazon’s Zappos: Tapping the Fastest-Growing Platform for Holiday Season Shopping

Speaker:

Aki Lida, mobile Web manager, Zappos

5:45 p.m.
Raffle for Dom Perignon

5:45 p.m. – 6:45 p.m.
Sponsored Cocktail and Networking Hour

To become a delegate of this conference, you can register by filling in the link below:

https://www.mobilemarketer.com/conference-page/mobile-marketing-summit.php